There is potential income for your business not just from space, but also ancillary products such as packing materials, insurance, office services, deliveries, out of hours access and much more.

Learn how you can improve your bottom line and achieve more add-on sales from an industry professional who devotes his time to supporting self storage businesses to expand and exploit every opportunity to increase sales.

Led by Anthony Adams, this session will cover:

  1. General Principles
    • Why are add-on sales important?
    • Increasing the lifetime customer value.
  2. Retail sales
    • Why sell boxes, bubble wrap etc?
    • In-store displays and the value of bundles
    • Click & Collect vs Home delivery
    • Finding new ways to sell boxes.
  3. Goods Protection
    • The new name for “storage insurance”
    • The importance of communication.
    • Helping customers value their goods.
    • Protection plan pricing.
  4. Storage Extras
    • More ways to increase the customer value.
    • Tiered pricing
    • Creating a premium storage option
    • Added cost or increased value?
  5. Services that require investment
    • Offices / Meeting Rooms
    • Alternative uses for storage units.
    • Vehicles
    • Pricing these services
  6. How to maximise add-on sales.
    • Taking inspiration from other industries.
    • Online retail store
    • Incorporate extras into the online sales process.
    • Add-ons as part of every sale.

Trainer

Anthony Adams

Anthony Adams

Engage Management Services Ltd

Find out more

Cost: £120 + VAT
Note: This training is exclusive to SSA UK & FEDESSA members
Book now