Charging More, Losing Less: The Art of Price Increases
Join us for an interactive Young Storage Network session focused on one of the most talked-about topics in self storage: price increases.
In this one hour panel discussion, three experienced operators - Frederic de Ryckman de Betz, Mark Drummond and Rory Gibson - will come together for an open and honest conversation on what really works when it comes to raising rates. They’ll share how they approach pricing in their businesses, offering practical insight from the front line.
Expect a candid discussion covering everything from timing and frequency to customer reactions and communication tactics.
We’ll explore:
• How to increase prices without increasing churn
• When to raise rates (and when not to)
• How frequently to apply increases
• What messaging works best with customers
• Lessons learned from experience
Whether you’re reviewing your current approach or looking for new ideas, you’ll come away with practical tips and fresh perspectives.
Join us on Zoom for practical insight, honest discussion, and the opportunity to ask your own questions live.
Speakers
Complimentary for all YSN members
