Theatre Session
Lucy Maidman, Store and SecureMaximising revenue from every customer interaction is essential. This presentation will provide you with a clear understanding of how to implement effective upselling strategies designed to help identify practical opportunities to increase income while enhancing the customer experience. Exploring how and when to introduce value-added products and services, such as insurance, packaging materials, premium unit locations, extended access, and more, you will learn how to present these options confidently and ethically, ensuring customers see them as helpful solutions rather than sales pressure.