Speakers
Session
Reviews are an increasingly important part of your self storage business. Particularly as AI search places more emphasis on independent reviews. Getting your first negative review can be a daunting experience. Maybe it was justified, maybe not, either way how you reply is crucial. Sean will share ways to turn negative reviews into positive statements about your business.
Sean O’Meara is an award-winning public relations advisor, best-selling author and managing director of Essential Content.
He’s written extensively on the topic of brand reputation, including columns for The Telegraph and CityAM.
In 2019, he co-authored the chart-topping reputation management book The Apology Impulse.
As managing director of Essential Content, he helps to protect and enhance the reputations of businesses of all sizes, across a range of sectors, including storage, removals, logistics, transport, banking, finance and manufacturing.
Daily Mail journalist Tom Cotterill once referred to him as a ‘PR guru’.